It’s an intriguing question because lots of folks aren’t comfortable with what this is. A private site network isn’t always actually a network, but websites which you have or developed relationships with that only exist to pass link juice to other places. Thus I’d like to clarify this a little farther by summarizing how folks put these together. If they have great links coming to them and the domain name is expired, they buy expired domain name. Then they place the content back on the field, usually not the same content that was there before, but associated content. Subsequently, in theory, those domain names now have PageRank, or link juice if you prefer, and you’ll be able to link out from that to chosen websites under your management or picked sites you sell those links to. So, that’s actually what a Private Blog Network is. They walk through how private site networks are created, for what motives they get created, and how and why to prevent them. Also, they discuss microsites, how they can be considered Private Blog Networks, and the best way to avoid penalization from Google.
Lately, Google took actions against some Private Site Networks so they can try to find specific things. The inactivity of the website is a sign Google might use to find a Private Blog Network. And they don’t enjoy them so they are going to either prohibit the places in the Private Blog Network, simply take them out of their index, or they could even possibly take actions against the websites that were receiving links from the Private Site Networks (PBNs). To begin with, from my standpoint, microsites are a dicey value proposition anyhow. Lots of times businesses put up microsites because they’re attempting to get greater than one listing for a specific search term in the search results. This is a scenario where its possibly potential that it could be viewed as a Private Blog Network type site. Since the clampdown by Google on many unnatural means of link construction, there have been a rise in private website network and miniature website. This isn’t astonishing as SEOers and webmasters are constantly on the lookout for ways to game the search engines; notably, Google and Google is constantly rolling out algorithms and various creature upgrades to fish out and penalize the webmasters who dont keep to the rules. The key is, you want websites that are actively maintained and actively promoted. I tell them every microsite you’ve is another unique advertising issue. If you’re not willing to do those things, then you certainly should steer clear of microsites.
The second biggest surprise to me has been the variety of users that are not willing to create new high-quality content. It should not have been a surprise really, and looking back at it’s so clear. Creating high-quality content requires lots of effort. We need to allow it to be simple for a user to join up and get their links on high-quality websites in high-quality content that feeds their cash websites. The third largest surprise is a platitude. But, it is accurate, it’s such hard work to create a superb website network. We have been assembling microsite sites for years but, the vastness of markets out there found us a little by surprise. So we’re working overtime on scooping up old websites with quality link profiles in markets we’ve skimped on previously. But sadly, I see this as a never-ending challenge. Something we will always attempt to stay ahead of our users with.
A superb example, a user will receive Points if they contain pictures into their post. They’ll lose a point if they contain more than two links. We’re still tweaking the algorithm but all in all, I view it’s tremendous potential. We need real users, actual Search Engine Optimization services, and actual companies to use Link Orbit’s private network. Not only might we accept regular site posts, but we additionally take editorial reviews, lists, ramblings, and auxiliary posts. We support the diversity! It functions very well for relevancy and positions to use teasers to send signals through an actual post.